| Pricing model | Subscription per bookable team member (a solo plan for one), plus fees on new marketplace clients and card payments | One flat monthly fee, whatever your team size |
| Booking fees | One-time fee on brand-new clients from the Fresha marketplace (reported at 20%). Card processing on payments | 0% on every booking |
| Where clients book you | Also on the Fresha marketplace, listed next to other salons and spas | Your website, Google, Instagram and WhatsApp. Channels you own, with no competing venues on the page |
| Who keeps the client relationship | Shared with the platform: the client also has a Fresha account | You. Full visit history, tags and segments, CSV export any time |
| WhatsApp, SMS and email inbox | Varies by plan | Two-way, all in one inbox. Confirmations and reminders on every plan |
| Campaigns to your own client list | Varies by plan | WhatsApp, SMS and email campaigns with segments and automated flows (Growth and Pro) |
| Google reviews | Varies by plan | Automatic review request after every visit, and replies from one screen (Growth and Pro) |
| Loyalty | Varies by plan | Loyalty offers and coupons on every plan |
| Website, forms and QR codes | Booking page and widget | Website, landing pages, forms and QR codes built in |
| Setup and contract | Self-serve setup | Done for you in 48 hours, included. No contract, cancel anytime |
| Support | Varies by plan | Real people on WhatsApp; priority on Growth, account manager on Pro |